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| Credit to Lori Howe |
I've been talking lately with fellow writer and publishing partner (I'm not really sure if that's the proper term.),
Kit Bradley, about preawareness and some thoughts on what I'd like to write next. (Don't worry, I'm not abandoning Heroism and Other Lies, although there will be at least a gap after the end of season 1.)
Preawareness
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| Property of 20th Century Fox |
If you check out Kit's blog, preawareness is a topic that comes up there a fair bit. The simple idea is that people are more likely to buy a product if there is something about it that they are familiar with-particularly if that thing is a prominent element of the thing that people are buying.
